Case Study

Avetsa Education

Empowering Veterinary Professionals Across Australia-

A modern and informative WordPress website created to promote veterinary CPD programs and training across Australia and New Zealand.

Project Preview

Client

Avetsa Education

Category

WordPress

Year

2024

The Challenge

Avetsa Education needed a professional online presence to promote their continuing professional development programs, simplify course registrations, and provide clear access to faculty and program information. Their previous online presence didn’t reflect their high-quality, specialized offerings.

Our Process

We worked closely with the Avetsa team to design a tailored WordPress site that’s clean, educational, and conversion-focused ideal for busy veterinary professionals seeking advanced CPD courses.

The Challenge

The organization lacked a centralized, professional platform to list programs, manage inquiries, and communicate their vision clearly.

  • No course catalog system
  • Poor mobile responsiveness
  • Unstructured content and unclear flow
  • Limited backend editing control

Our Approach

We structured the website for clarity, usability, and professionalism—creating an education-focused design with streamlined navigation.

  • Built course and event layout modules
  • Fully responsive design for mobile/tablet
  • Designed team and program overview pages
  • Enabled easy CMS editing and updates

The Solution

A clean, intuitive website that positions Avetsa as a leader in veterinary education while making course discovery and sign-ups seamless.

  • Professional, medical-academic design style
  • Content structure for courses, team, CPD details
  • SEO and speed-optimized WordPress build
  • Editable backend for internal team use

Project Goals

Working closely with Asian Sustainability Network marketing team, we established clear objectives to measure the success of the redesign project.

  • Increase lead generation by 50%
  • Reduce bounce rate by 30%
  • Improve mobile conversion by 40%
  • Decrease page load time by 60%

Key Metrics We Tracked

Conversion Rate
1.2% 4.5%
Page Load Time
5.3s 1.8s
Bounce Rate
72% 34%
Mobile Traffic
22% 48%
The Result

The Result

Avetsa now has a centralized platform to promote its CPD programs with clarity and confidence—driving more interest and registrations from veterinary professionals.

0
Improvement in course inquiry rate
0
Boost in mobile engagement

Client Testimonials

I have used Codeendesigner for my new website. Their work is simple and fast. Satisfied with their services and response time."

Harikrishnan ThiruvanamManaging

Harikrishnan Thiruvanam

Harikrishnan Thiruvanam

Managing Director - AvetsA.education

Client Location

Australia

Project Completion

100%

Platform

WordPress

Client Rating

5/5

Frequently Asked Questions

Common questions about this project and working process

What did Codendesigner do on this site?
Right Arrow

We handled everything—design, development, UX strategy, and CMS integration on WordPress.

Is this a custom or template site?
Right Arrow

It’s a customized WordPress theme tailored for education delivery, with bespoke sections for courses and faculty.

Can the client update content easily?
Right Arrow

Yes — the backend is streamlined for non-technical users with drag-and-drop editing support.

Can you maintain or update the site after launch?
Right Arrow

Yes, we continue to provide full IT and website support.

Do you manage events and member activities too?
Right Arrow

Yes, we built and manage systems for events, memberships, and more.

How long might it take to do this type of project?
Right Arrow

Each project has different requirements, so the time may vary from project to project,
depending on the complexity of course content, custom features, and integrations required.

How do you charge for your services, and what can we expect the project to cost?
Right Arrow

Our pricing is based on scope, timeline, and features. We’re happy to offer quotes based on your needs.

Ready to Transform Your Business?

Contact Us