Case Study

When Time Means Nothing-Judi Nash

We worked with Judi Nash to create an elegant, cohesive online boutique for her exclusive fashion collections and enhanced user engagement across all key metrics.

Judi Nash

Client

Judi Nash

Category

Shopify

Year

2021

The Challenge

Judi Nash needed to elevate her luxury fashion brand with a sophisticated digital presence in a robust online platform. They needed a modern, responsive website with full e-commerce functionality that would allow customers to browse products, place orders, make payments, and track deliveries.

Our Process

JudiNash partnered with us to take their retail experience online-from brand visuals to a fully functional e-commerce platform. They were looking for more than just a website; they needed a complete digital identity that would support online growth, enhance customer satisfaction, and streamline operations.

The Challenge

JudiNash's offline four-model fashion store faced pressure making it difficult to reach modern consumers. Their visual identity was inconsistent, and they had no platform for online sales or engagement.

  • No e-commerce platform
  • Inconsistent branding across channels Limited customer reach beyond physical store
  • Manual order and inventory management

Our Approach

We delivered a strategic three-dimensional fix focusing on both visual identity and digital presence. Through collaborative discovery sessions and immersive workshops, we created a scalable online store and resultant brand presence.

  • Complete UX/UI design strategy
  • Photography & graphics package Wireframes, prototypes, and user testing Scalable e-commerce architecture

The Solution

We launched a custom-designed, mobile-optimized e-commerce website with integrated inventory management and small-batch fulfillment links to ensure JudiNash's unique collection of luxury handcrafted pieces.

  • Responsive e-commerce website
  • Streamlined user journey
  • Custom graphics and textures
  • Custom specific delivery options
  • SEO & marketing integration

Project Goals

Working closely with Asian Sustainability Network marketing team, we established clear objectives to measure the success of the redesign project.

  • Increase lead generation by 50%
  • Reduce bounce rate by 30%
  • Improve mobile conversion by 40%
  • Decrease page load time by 60%

Key Metrics We Tracked

Conversion Rate
1.2% 4.5%
Page Load Time
5.3s 1.8s
Bounce Rate
72% 34%
Mobile Traffic
22% 48%
The Result

The Result

The new e-commerce platform delivered for JudiNash surpassed expectations—providing a visually engaging, fast, and user-friendly experience. The integrated online system helped streamline sales, automate inventory tracking and expand their reach to digital customers. 60% Increase in conversion rate Online revenue improvement

0
Increase in conversion rate
0
Online revenue

Client Testimonials

Over the past 6 years Mahmudul has never disappointed in either the timing or the quality of the work being delivered. Mahmudul is highly proficient in all aspects of design, website development, email newsletters, landing pages and Shopify. He is very reliable and hard-working. No job is too hard, too small or too big with problem solving being one of Mahmudul's strengths. I have presented him with many challenges for projects that required an exceptional level of high-resolution layouts. Mahmudul excelled every time. He has proven himself to be patient in helping me structure my articles, my social media posts and even my marketing plan. To that end, his communication skills are excellent.

Judi Nash

Judi Nash

When Time Means Nothing - Author

Client Location

Australia

Project Completion

100%

Platform

Shopify

Client Satisfaction

100%

Frequently Asked Questions

Common questions about this project and working process

What was your role in the JudiNash project?
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Complete digital partner handling strategy, UX/UI design, Shopify development, and post-launch optimization.

Was this a custom website or built using a template/CMS?
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We built a custom-designed website on the Shopify platform. While we utilized Shopify as the CMS foundation, every aspect of the design, functionality, and user experience was custom-tailored to JudiNash's specific brand identity and business requirements.

Did you also design the visual identity and graphics?
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Yes, we created the complete visual package for JudiNash including custom product photography direction, graphic elements, typography selections, and color palette refinement that aligned with their luxury fashion positioning. All visual assets were designed to ensure brand consistency across the digital experience.

Can you maintain or update the site after launch?
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Absolutely! We offer ongoing maintenance and support packages for all our clients. For JudiNash, we continue to provide regular updates, performance optimization, content refreshes, and technical support to ensure their site remains current and competitive.

How long might it take to do this type of project?
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Each project has different requirements, so the time may vary from project to project,
depending on the complexity of course content, custom features, and integrations required.

Do we provide design or theme?
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We offer both services. For JudiNash, we provided complete custom design and theme development. However, we can work with existing designs or themes if you already have them, or create everything from scratch based on your requirements and brand guidelines.

Do we provide design or theme?
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yes we do ! We provide all kinds of designs of your imagination.

How do you charge for your services?
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Based on scope, with transparent pricing shared after a discovery call.

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